Social Media Tools in e Commerce You Can Use

These days, social media tools in e commerce are on the rise. This is because many companies are now using social media to market.

If you are also planning to do that, then you may want to use some tools to help you. What are some of these tools?

Keep on reading to know more.

Social Media Tools in e Commerce You Can Use

Google Analytics

To help you and your e commerce store, using Google Analytics is crucial. For one, it can give you in-depth analytics about your audience. Why is this important?

Because it can help you know which platforms they use most. Also, you will be able to see which social media sites drive more traffic.

Aside from that, Google Analytics can also give you insights to:

• ROI of your social media campaigns
• conversions and gains
• content performance metrics
• and more

Also, you can prepare reports with this tool. You can also see relationship metrics with different variables. The best part of this tool is that you can use it for free.

Buffer

Buffer is one of the most popular social media tools today. You can use it either on the web or on mobile. It can help you with social media management via:

• scheduling
• collaborations
• analytics

So, you can schedule posts on your social media channels. In doing this, Buffer gives you two options. First, you can use their pre-defined timetable. Or second, you can make a custom scheduler.

Also, it has built-in analytics that shows you insight into your published content. Like:

• clicks
• impressions
• popularity
• mentions
• shares or retweets

Hootsuite

Hootsuite is another well-known social media management tool. For one, it has both basic and advanced functions you can use. These advanced functions are what made it on top.

Here some of what you can do with Hootsuite:

• schedule post
• create relevant content using tags and usage statistics
• track your campaigns
• gain in-depth insights
• explore UGCs using keywords and mentions

One of the best things you can do with it is to track what your competitors are doing on social media. So, it is a multi-purpose tool.

Taggbox Commerce

Taggbox can be the most advantageous tool you can use? Because with it, you can integrate your visual content with online shoppability.

In other words, you can make your content to be shoppable. For example, you can tag an item in your content and it will show some buying options.

Aside from that, Taggbox also lets you:

• automatically display real-time content updates
• enhance the discoverability of your products using a social wall
• customize social wall
• manage the content you want to display
• improve your website’s visual appeal
• pop-up promotions

But it has one key feature. It can collect all user0generated visual content from various social media sites. Then, it can gather them into one single feed.

Social Media Tools in e Commerce

So, those are some of the top tools you can use for your social media efforts. Which one do you think will be the best fit for your needs?