Searching for answers is not the only purpose of the Internet. Check out these top eCommerce platforms that help retailers boost their online sales. You also need this to strengthen your online store.
Customer Experience Is Everything
Maybe you want your online store to replicate how a physical store works. Indeed, you want the shopping experience easier for customers. However, customers cannot feel or touch your product. That presents a huge challenge for your online store to make up for that gap.
You need to make a pleasant customer experience. Otherwise, you’ll end up seeing customers click on another site.
Top ECommerce Platforms
Before, retailers had to pay considerable amounts of money to a single software developer or team. They develop a website for you. But technology has now improved. You can build eCommerce websites without investing in software developers.
Yet, there are thousands of platforms out there. In this article, we’ll help you check these top eCommerce platforms so you can do a side-by-side comparison. Then decide which platform suits your needs.
This is the most popular eCommerce platform. A group of snowboarding enthusiasts started Shopify in 2004. Now, it ranks as the top eCommerce solution in the market. It runs over 1 million businesses across 175 countries. Furthermore, Shopify possesses a 31% market share in the US.
Flexibility contributed to Shopify’s success. Everything you need in starting up is integrated into the platform. Name it – from storefront design to content marketing to performance analytics. Shopify enables even the smallest business to set up an attractive and capable store. Moreover, large businesses benefit from the additional features of Shopify Plus.
This is also a good choice for people who want to start an eCommerce store. Also, BigCommerce’s robust product search makes it ideal for larger retail brands. Furthermore, this is also effective even for old businesses who want to expand their operations including in online stores.
Moreover, this is designed both for skilled and not skilled in web development. The interface allows retailers to customize their online shop. You don’t need to learn how to code to do that. BigCommerce provides customizable templates in designing your store. Also, it allows retailers to sell and market their products. Furthermore, BigCommerce allows tech-savvy people to tweak the HTML and CSS.
Over 500,000 platforms currently use Miva. Miva markets itself mainly to:
- DTC manufacturers
- B2C retailers
- B2B wholesalers
Moreover, this platform enables retailers to handle all their sales with a single Miva site. You can do that regardless of the type of customers you serve. Miva offers template-layer editing wherein retailers can make changes to their site even without coding.
Like any other top eCommerce platforms we mentioned, WooCommerce is a customizable platform for entrepreneurs. It enables retailers to run this platform behind their existing WordPress site. This feature allows retailers to benefit from WordPress’s SEO capabilities.
However, you will need many extensions such as payment gateways to make your WooCommerce site usable. You must also include plug-ins for your shipping and email tracking. Yet, this platform allows unlimited products and variants. Also, it includes digital products.