The term “social commerce” is currently a buzzword among retailers. What does the term mean? This article serves as an introduction to social commerce. Social commerce is the ability to buy a product from a brand within the native social media experience. In other words, the whole purchase journey – from product discovery to price …
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Social commerce is an e-commerce subset you don’t want to pass up. Reading the social commerce latest news will help you develop an effective strategy. Furthermore, these news sources feature industry thought leaders that give insights on future trends and topics. Finding websites that provide social commerce latest news is easy nowadays. However, the real …
A deep understanding of the key future trends of social commerce will surely empower your brand revenue, marketing, and growth. The line between eCommerce and social media is fading, giving rise to social commerce. Brands practicing this relatively new strategy enjoy better user trust, interaction, and conversion. Why should your brand care about social commerce? …
Gen Z refers to anyone who was born between 1997 and 2012. This age group plays a huge role in the rise of social commerce. Read on to find out why. The oldest of Gen Z are now young adults in their early 20s. This is the stage where they begin to enter the business …
Chinese social commerce continues to dominate the world of retail. In fact, it continues to demonstrate impressive growth even with the economic crisis. China’s recent Double 11 Shopping Festival proves that. It is an annual consumer event held by China’s top e-commerce platforms. Alibaba, one of those platforms, generated RMB 498 billion (USD $76.1 billion) …
Social commerce offers tons of benefits. Yet, you need to apply these best strategies for social commerce to enjoy those benefits. The popularity of online shopping has skyrocketed due to the prolonged lockdown brought by COVID-19. It is projected that by 2023, online sales will account for over 22% of retail sales. Thus, retail brands …
The recent explosion of social commerce shows that shopping is a social experience. If you’re still reluctant, learn from social commerce success stories. Scoring sales have never been easier. Social feeds are quickly becoming the modern-day trip to the mall, especially in this time of COVID-19. Thus, this has also increased the expectations of consumers. …
What was the social commerce 2019 report? Social commerce is only beginning and will continue to do so. And last year was not an objection. More and more people find going on social media sites to be more useful. And these places have done it simpler for consumers to buy directly within the site. They …
You’re here for tips on creating a social commerce platform, right? Well, who doesn’t want one? As you know, social commerce is trending in the right direction, and we want to be a part of it. So, we’ll highlight six companies and what techniques you can get from their journey! Use Social Media as an …
Are you looking for a social commerce model? Of course, we want to have our guide to venturing into the social commerce field. And yes, having the right social commerce model can come a long way. So, we’ll discuss the things we can get out of each company listed below. Let’s start! Social Proof Power …
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