Social commerce startups are innovating the way that e-commerce is done. They can also inspire you to do e-commerce in a new, more creative way.
Read on to learn some examples.
Social Commerce Startups and Solutions
Keep up with technology trends to maintain your competitive edge. We provide you with data-driven innovative views into the retail industry to help you make better business decisions.
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Uncover 5 hand-picked social commerce ideas this time around.
Social Shopping by Maxiphy
Authenticity verification is one of the major concerns of social shoppers. So, they usually rely on peer recommendations and online reviews for making buying decisions.
Maxiphy is one of the social commerce startups that can address this concern.
Maxiphy is an online platform for creating and sharing product reviews. It leverages the power of social communities for authenticity verification. That’s because it allows users to verify any product review by adding a picture of the product being reviewed.
Brands can also track sales and analyze performance. So, they can use the data to provide better customer service, marketing, and other strategies.
Community Engagement by Huedash
Brands have a hard time finding customers that share their values and views. As a result, they must create a strong community.
With a simple visual interface, Huedash is a social commerce startup that helps brands to build communities. It allows them to engage with their customers, influencers, and industry experts in a single platform.
Huedash differentiates itself from competitors by allowing users to post anything they want in private chats and group discussions.
Brands can also launch campaigns to advertise their products and services to the right audiences.
User-Curated Shopping by Mirror
Influencers who focus on what they enjoy, rather than celebrities, are trusted by consumers. That’s why influencer marketing is on the rise in social commerce.
Mirror is a social commerce startup that leverages the power of influencers to recommend products. It allows users to discover, follow and purchase products through influencers’ profiles.
They also enable organic marketing for user-curated shopping. As a result, users can discover new products through the profiles of influencers they trust.
Group Buying by Squadded
User reviews and comments round out the purchasing experience and boost sales. Brands can also boost the number of visits to their websites by using group buying.
Squadded is a social commerce startup providing a group buying solution. It enables brands to promote their products and services to users who are interested in the same products.
For one, it allows users to the website to establish a group and buy with their friends and family. It also allows users to buy products in bulk at a discounted rate.
Wrapping Up
The value of social commerce is undeniable. It enables brands to find the right customers and make them more loyal.
Social commerce startups are the future of e-commerce. This is because they allow brands to promote their products in a safe environment that encourages healthy competition.
Now you have some ideas to inspire your next e-commerce business idea.
Share your thoughts in the comments section below!
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