What are the following e-commerce tools from social media sites? Also, learn how can we use it? These are the following questions we will discuss in this article.
Introduction About E-commerce Tools from Social Media Sites
We will have a step-by-step guide for the e-commerce manager. Especially those who want to connect with and engage customers through social media channels.
Such as Facebook, Twitter, and LinkedIn.
So here are the following tools that you might use for your E-commerce:
1. Dynamic Product Ads for Facebook (DAF)
2. Twitter Buy Button
3. Pinterest Buyable Pins
4. Facebook Dynamic Product Ads (DPA)
5. Marketo Social Media Marketing Toolkit
Now, let’s see the top two e-commerce tools for social media sites in a little detail.
Dynamic Product Ads for Facebook (DAF)
This is a Facebook advertising platform. Where which helps you to promote your products on Facebook Pages and Profile.
Also, it helps you to promote your product from any website or mobile app. It helps you to deliver the right ad to the right customer at the right time.
Moreover, this tool is also known as “Facebook product ads” or “Facebook dynamic product ads”.
Let’s see some of its features:
• It helps you to create Facebook ads with high-impact visual ads. Such as carousel, canvas, video, and slideshow ads with one single code line.
Take Note, a single code line means all these types of ad formats can be created with just one line of code!
• Also, it will help you create dynamic product ads. It is highly personalized and relevant to each customer’s interest. So without compromising on the reach or engagement metrics.
• It will help you re-engage customers who have shown interest in your products. But didn’t make any purchase on your website or mobile app.
Twitter Buy Button
Twitter Buy Button is a feature of Twitter that helps you to turn your tweet into a buy button.
It is also known as the “Buy now” button or “Buy on Twitter” button.
Moreover, you will get a special buy button code. It is to add to the product page on your website or mobile app.
It helps you to share the link of your product page with your followers. Also, when users click on the Buy Now button, it will take them directly to the product page on your website or mobile app.
Special Features:
• It helps you to create a transparent connection between Twitter and your online store. Hence, it helps you to convert more visitors into customers.
Pinterest Buyable Pins Buyable Pins
It is a Pinterest advertising tool. Where this helps you to connect with potential customers through Pinterest.
Also, it helps you to promote products, services, and brands with Pinterest ads. Moreover, this tool is also known as “Pinterest shopping ads” or “Pinterest sponsored pins”.
Let’s see some of its features:
• It will help you create shoppable Pins for your business. Also, it gives you control over where and when people see your promoted Pins.
Hence, it helps you capture sales from more relevant audiences.